It has a lot of the tourist-town aura about it, but for any classmates who will want to shop for souvenirs of any kind, it's the place.
I almost bought another hammock yesterday myself - and I have several!
Admiral Fox says it is the place to purchase silver jewelry (and she has plenty to prove it) and it's where I purchased my straw hat - my patron hat.
Here's two pix from Barra:
Burros on parade during a fiesta
View from deck of Sea Master's restaurant in Barra de Navidad